The Team
Who We Are
Our Team, Your Team.
Mona Kommer
Founder & CEO
Austin, TX - Berlin, DE
Winner of all relevant awards in the advertising industry, from Cannes Lions Gold, Clio Gold, to Webbies and Effies. Developed numerous successful and award winning campaigns on behalf of internationally renowned advertising agencies. The clients ranged from global players like Google, Coca-Cola, Volkswagen, and Telekom to hidden champions, federal ministries, and national flagships like the Berlin Philharmonic Orchestra. Holds a Master of Arts from the Berlin University of the Arts.
Tim Schneider
Executive Creative Director
Berlin, DE
Long-standing member of the Art Directors Club Germany and winner of more than two hundred national and international advertising awards. Well-versed B2B and B2C expert. Uncompromising in crafting outstanding brand experiences through visual design. Equally at home on film sets as in the jury of creative competitions, bringing a wealth of creative insight to each project. Recently Executive Creative Director and member of the management board at Saatchi & Saatchi Pro Berlin.
Mathias Ihlenfeld
Chief Strategy & E-Commerce Partner
Austin, TX
Founder and former CEO of woom bikes USA. Successfully led woom to the prestigious Inc. 5000 list multiple times, achieving an impressive three-year growth rate of 742%. Known as a proven sales visionary, e-commerce specialist, and D2C expert, bringing extensive experience and strategic insights to the table. Demonstrates a deep commitment to the personal contact between people and brands, entrepreneurial spirit, and innovative strength. Holds an MBA from the University of Alabama.
Jürgen Engler
Creative Advisor
Austin, TX
Musician, producer, and punk legend. Celebrated by critics worldwide as pioneer of electronic and industrial music. Produced songs for artist like Iggy Pop, Lemmy Kilmister and Jeff Beck. As an opinion leader, has been driving innovations across borders for decades with a lasting influence on the international art and culture scene. Worked on iconic album covers for Kraftwerk as a lithographer. Has been living in Austin for nearly 30 years.
Dr. Johannes Reich
Strategic Advisor
Bayern, DE
Formerly personally liable partner of Bankhaus Metzler, one of Germany’s oldest financial institutions. Responsible for the Corporate Finance division and Corporate Communications. Previously headed the equity research department of Morgan Stanley in Frankfurt. Advised American companies on investment issues and has extensive knowledge of American business culture. Has written for the Financial Times Deutschland, Manager Magazin and FAZ, among others.
You.
Nico Schäfer
Sports Strategy Advisor
Wiesbaden/Berlin, DE
Chairman of the Management Board of SV Wehen Wiesbaden. Led the club from 3rd League to 2nd Bundesliga. Former Sports Director and Member of the Management Board of 1. FC Union Berlin, and former CEO and Managing Director of Rot-Weiss Essen. Appointed by the DFB’s Presidential Board (German Football Association) to the 3rd League Committee and member of the Soccer Commission of the German Football League (DFL). Experienced football executive with a long-standing and personal commitment to the international development of German football.
At BTX, we prioritize open communication and partnerships built on trust. We respect the traditions and values of your business. Our collaborative approach ensures transparency and alignment with your vision, always striving for exceptional results. As our client, we view you as integral team member, working together to achieve your goals and surpass expectations for lasting success.